If you want your blog’s audience to grow, you need to do more than publish great content, network, and build relationships. You also need to keep track of what is and what isn’t working on your blog.
In other words, by analyzing traffic trends and the behavior of the users when they visit your blog, you can create more of the content they want, continually meet their expectations, and build your audience.
Most web analytics tools offer similar types of data for you to track. In fact, when you create a new account with a web analytics tool, you’ll be bombarded with links, tabs, and data overflowing with terminology you may not be familiar with. Read more ›